SalesBlade has combined the principals
of Executive Search and Relationship Selling into a market offering designed to
create valuable relationships between Buyers and Sellers of long-term change
initiatives.
SalesBlade currently enjoys significant relationships with Buyers throughout
our targeted industry segments. We have an unmatched ability to constantly
cultivate new Buyer relationships and are expert at managing touch-points with
all of our Buyer relationships on a disciplined schedule.
Through these daily touch-points, SalesBlade consults with its Buyers to
consider a Value Added Discussion Agenda with the goal to drive
Evaluation Sessions with our Solutions Partners.
- A Value Added Discussion Agenda constantly evolves from the many daily
conversations that we enjoy with Buyer executives throughout the industry.
This evolving agenda details what Buyers would consider being the most
valuable topics critical to their major change initiatives.
- The agenda must stir meaningful discussion, and hopefully debate, on
the holistic set of issues facing a specific change initiative in an
industry segment. Buyers will always have the option to tweak the
agenda to their specific needs.
- An Evaluation Session is a precursor to a true consultative sales
meeting. It is the first live conversation or meeting where our Solutions
Partners get the chance to impress and convince Buyers that it is worth the
RISK, and their TIME to openly discuss their business plans, short-term
pain, projected needs, and market timing.
- Conversely, the goal of the Evaluation Session CANNOT be lead
generation, nor is this the time to pitch the proverbial deck. Buyers
who are impressed and comfortable that they are dealing with value-added
vendors will certainly open the door to add-on consultative sales
meetings.
Evaluation Sessions will be deemed successful for Buyers when they walk away
from the meeting with actionable intelligence that can be of assistance to their
daily activities that include: data points for upcoming strategy meetings,
presentation ideas for industry forums, sources of information for specific
problems, or just competitive perspective.
Our Solution Partners will consider the Evaluation Sessions successful when
the Buyers convert the discussion into questions specific to their short-term
pain and long-term needs, or at least suggest the timing for a more detailed
needs analysis review.
Ultimately the Buyer decides how to proceed, or not. SalesBlade provides a
third party debrief service designed to assess the success of the meeting and
facilitate any next step activities identified by the Buyer.
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Relationships are formed with people, not
companies, and signed contracts are a bi-product of great relationships.
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